![]() ![]() Segmentation can bring better results because agents can tailor a more customized message to a group of targeted recipients that fit their chosen criteria. Bulk SMS senders also allow agents to filter out or add attributes to their list of recipients. Agent workflows remain uninterrupted as they seamlessly connect with the application, allowing agents to help customers all through one platform. For example, agents can use their CRM to send out bulk SMS messages to their customers by integrating a bulk SMS sender API into their platform. Call centers can also maximize the benefits of a bulk SMS sender by incorporating them within agent workflows. Agents can reach customers en masse and deliver important updates about upcoming promotions, service or product updates, callback requests, and company-wide changes. ![]() Call centers also benefit from using a bulk SMS sender because of its versatility agents can use them for a variety of tasks. Using a list segmentation technique in conjunction with a bulk SMS sender helps increase the effectiveness of your bulk SMS campaign. In order to increase the chances of success, it’s important to craft messages that can produce results. Bulk SMS senders are a popular option for marketers, particularly because of their high open rate of 94% and ability to quickly reach hundreds of contacts at once. Unlike group texts, bulk SMS messages do not reveal the numbers of the other recipients. It works by delivering a message to a large list of recipients. A bulk SMS sender is an application that allows users to send out text blasts to communicate to customers.
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